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Privacy Policy

Last Updated: 3/26/2025

Mercury Wire Products Inc. (“Mercury Wire,” “we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our websites, interact with us, or use our services.

This policy applies to https://mercurywire.com and related subdomains (“our websites”).

1. Information We Collect

We collect two types of information:

a. Personal Information (you voluntarily provide):

  • Name

  • Email address

  • Phone number

  • Company name

  • Information submitted through forms, surveys, or email

b. Technical & Behavioral Information (automatically collected):

  • IP address

  • Browser/device data

  • Website activity (pages viewed, time spent)

  • Ad interaction data (e.g., clicks on Google Ads)

  • Form submission behavior

We collect this data via cookies and third-party tools including:

  • Google Analytics

  • Google Ads

  • Google Tag Manager

  • HubSpot

2. How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and provide support

  • Process form submissions and deliver requested information

  • Send transactional and marketing communications (with consent)

  • Personalize your website experience and improve site performance

  • Show you relevant ads through Google and partner sites (remarketing)

  • Analyze marketing and advertising campaign performance

3. Legal Basis for Processing (for users in the EU/UK)

If you are in the European Economic Area or United Kingdom, our legal basis for processing your information may include:

  • Your consent

  • The performance of a contract

  • Legitimate interests (e.g., marketing to business contacts)

  • Legal obligations

4. Sharing Your Information

We do not sell or rent your personal information.

We may share limited data with trusted service providers to help operate our business (e.g., analytics, email marketing, and advertising). These include:

  • Google (Analytics, Ads)

  • HubSpot (CRM, forms, email automation)

These third parties may process your data only to the extent necessary to perform their services.

5. Marketing Communications & Consent

If you explicitly opt in through our forms, we may send you marketing emails about events, products, services, or content. You can opt out at any time by:

  • Clicking the unsubscribe link in our emails

  • Contacting us directly

6. Your Rights

You can:

  • Request access to your personal data

  • Ask us to correct or delete your information

  • Withdraw your consent

  • Object to data processing in some cases

To exercise these rights, contact us via the details below.

7. Security

We take reasonable measures to protect your information:

  • Encrypted form submissions (HTTPS)

  • Restricted internal access

  • Secure servers and infrastructure

8. Cookies & Tracking Technologies

We use cookies and similar technologies to collect usage data and support personalized experiences. Learn more in our Cookies Policy.

9. Policy Updates

We may update this Privacy Policy. Any changes will be posted here with an updated revision date.

10. Contact Us

If you have any questions or concerns about this policy, contact us at:

Mercury Wire Products Inc.
Phone: (508) 885-6363
Contact Us